Course overview
Enter the exciting world of international tourism with this specialised management degree. You’ll learn the skills, qualities and knowledge required by employers to help you develop a successful career in a growing global industry.
Tourism is a huge global business and contributes 10% of the world’s GDP. There is increasing diversification and competition between destinations within the industry, as well as a growing number of new destinations. As a result, the international tourism industry currently accounts for 1 in 11 jobs globally (WTTC 2018).
Our Tourism Management Institute (TMI) accredited BA (Hons) International Tourism Management aims to provide you with the specialist knowledge and theory in international tourism. Through an academically engaging, industry-relevant and stimulating range of units you will develop your understanding of the changing nature of the industry.
This course is delivered as part of a partnership between QA Higher Education and Solent University. The programme is validated by the University and delivered by QA Higher Education.
The course information displayed on this page is correct for the academic year 2020/21. We aim to run the course as advertised however, changes may be necessary due to updates to the curriculum (due to academic or industry developments), student demand or UK compliance reasons.
Response to Covid-19 – Updates for September 2020 intake: Our focus is to provide a safe and welcoming environment for students. At our London, Birmingham and Manchester Centres this Autumn, we plan to offer the opportunity to engage in some small group face-to-face teaching, consistent with any social distancing measures that may be in place, in addition to online live classes. Contact us for more information.
Campus locations
Job outcomes
Roles in:
- International tourism marketing
- Customer services
- Public sector tourism
- Visitor management
- Heritage attractions management
- International hospitality
- Global cruise industry
- Tourism research
- International tour operation
- Resort management
What you'll learn
Through seminars and assessed activities, you will develop your interpersonal skills, organisation, cross-cultural communication, problem-solving and leadership skills, as well as in management and IT. These transferable skills are developed throughout the programme and specific attention is paid to enhancing your cultural awareness and your ability to communicate effectively in a range of formats appropriate for the international tourism industry.
Study method
- In-class
- Blended
- Online
Locations
- England
- Birmingham
- London
- Manchester

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Duration study load
- 3 years
Entry requirements
Academic requirements
- 96-112 UCAS points
- BTEC Extended Diploma at MMM or BTEC Diploma at DD, or equivalent
- GCSE Mathematics at Grade 4 or above (previously Grade C). Applicants can sit QA Higher Education Maths test, where a score of 8 out of 15 is required
If you do meet these entry requirements, we offer a BA (Hons) International Tourism Management with Foundation Year that offers a more supported route into undergraduate studies.
English language requirements
- GCSE at Grade 4 (previously Grade C) or above; IELTS 6.0 with no component less than 5.5 in each band, or equivalent. Functional Skills Level 2 in English
- Applicants can sit the QA Higher Education English test, where 60% is required
Assessment
Assessments are based on coursework, presentations and exams.
Delivery
You’ll be taught using a range of teaching methods that include lectures, seminars and workshops, totalling 9-12 hours per week. You will also be expected to engage in independent study, around 38 hours per week.
You will have access to Solent’s virtual learning environment that provides quick online access to assignments, lecture notes, suggested reading and other course information.
Manchester is daytime only.
Evening and weekend study
One of our study options available for UK and EU nationals includes evenings and weekends.
This study option offers exactly the same levels of student support and the ability to balance your full-time studies with your personal life.
Who's it for?
This BA (Hons) International Tourism Management programme is the ideal course for students who aspire to careers in tourism marketing, cruising, international tour operation, resort management or any other aspect of the international tourism industry.
Subjects
All units are core and are worth 20 credits unless specified.
- Introduction to Travel and Tourism
- Introduction to the Cruise Industry
- Academic and Employability Skills for Festivals, Events, Air and Tourism
- Marketing for Festivals, Events, Air and Tourism
- Introduction to Organisations and Finance
- Global Travel and Tourism with Field Trip
- Tourism Destination Management and Planning
- Relationship Marketing in the Digital Era
- The Management of Visitor Attractions
- Sustainable Economics for Tourism and Air Travel
- Festival, Events, Air & Tourism Research Skills
- Tourism and Cruise Experiences, Innovation and Management with Cruise Field Trip
- Contemporary Issues in Travel and Tourism
- Natural and Cultural Heritage Tourism
- Business Start-up
- Globalisation of the Cruise Industry
- Dissertation for Festivals, Events, Air and Tourism (40 credits)
About Solent University Centres
Solent University Centres is all about creating opportunities: for its students, for its staff, for its partners. It offers expertise and experiences you couldn’t get anywhere else, opening doors and making introductions.
We’re focused on the practical side of higher education – giving our students the connections, experience and confidence to turn their newfound knowledge into a career with real, meaningful impact. Whoever you are, whatever your goals, we want to help you make your mark.