Course overview
Leverage data and advance your career
Gain a competitive edge in your career by developing the business management and technical data analysis skills needed to drive strategic results for your company with the University of Bath’s online MSc Business Analytics course.
Delivered by the EQUIS- and AMBA-accredited Bath School of Management, this course provides access to training and industry experts that are invaluable for students’ hands-on data management, data mining, and data analysis preparation. This includes access to cutting-edge software and analytical tools through the University of Bath’s partnership with IBM.
Focus on cutting-edge topics for advanced roles
The online MSc Business Analytics course immerses you in business topics taught by experts with industry experience and the curriculum will equip you with innovative skills for identifying data insights and leading business solutions. Using advanced technologies, including machine learning, heuristics, forecasting and business statistics, you will learn how to improve business decision-making.
- Ranked 3rd in Business and Management Studies by The Complete University Guide 2024*
- Voted University of the Year 2023, and ranked 4th in Business, Management and Marketing by The Times and Sunday Times Good University Guide 2024
- Ranked 6th in Business and Management in The Guardian University Guide 2023*
- Ranked top 100 in the world and top 10 in the UK for Business Analytics by the QS Business Masters rankings 2022*
Job outcomes
- Business Analyst
- Business Consultant
What you'll learn
- Identify operational, tactical, and strategic resource management issues
- Model and problem-solve managerial problems mathematically
- Develop lateral-thinking techniques to solve problems and derive insights
- Recognise and address ethical dilemmas from data mining and management
- Use state-of-the-art analytics software and business models from the current literature
- Become self-motivated to analyse, interpret and present data in new ways
- Understand analytical techniques and their application in international contexts
- Evaluate current research: in particular, how data are collected and analysed
Recognition
Study method
- Online
- Blended
- In-class
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Duration study load
- 2 years, 3 months
Entry requirements
Typically, you should have a first- or second-class bachelor’s honours degree or international equivalent.
To apply for this course, you must have an undergraduate degree in a subject with high quantitative content such as mathematics/statistics, computer science, engineering, physics, chemistry, biology, economics, or quantitative social science. We may consider other subjects if they have enough quantitative content.
Previous experience in computer programming is an advantage. You should include information about your quantitative and programming experience in your personal statement.
If your first language is not English you will need IELTS with a grade of at least 7.0 overall and no less than 6.5 in any of the four parts (listening, reading, writing and speaking). If you completed your degree in the UK within the last 2 years prior to the start of the course, you may be exempt from our English language requirements.
Course features
- IBM partnership
- Engaging content
- Hands-on interactive assignments
- Interaction and networking
- Digital resources
Testimonials
-
Ross Gray, Business Analytics online MSc studentBusiness Analytics online MSc"When I came across the programme being offered by none other than the University of Bath, I leaped at the opportunity and began building application right away. The programme benefitted me in more ways than I could imagine and really contributed to me securing my two previous roles of which are both data-orientated. I really mean it when I say I have absolutely no regrets and have not looked back since."
Thrive in the right business career for you
Data analytics is the priority for today’s businesses. Combining the technical aspects of data science with decision-making and access to computational data analysis tools through our IBM partnership, the 100% online MSc prepares you to unlock opportunities as data specialists, business analysts, project managers and more.
Some of the business analytics job prospects include:
- Business analyst: As businesses grow and change to meet the expectations of their stakeholders, business analysts inform new developments by conducting research, solving problems, setting new objectives or goals and achieving the desired results with objectives or goals.
- Business consultant: Business consultants are employed on a contractual or permanent basis. They work directly with business owners or train and educate them on business practices. Together, consultants and owners develop a business plan, identify market needs and review financial data.
Delivery
Interactive online learning
You will learn via immersive video material and real-life case studies, as well as benefit from direct and regular communication with other students and lecturers. Learning material is made available to you via a Virtual Learning Environment (VLE).
The online MSc Business Analytics not only sets you up with a deeper understanding of data science, it equips you with the business acumen to put data insights into practice and take your career to the next level.
Who's it for?
Suitable for individuals with or without a business background, this course is designed to develop the technical and leadership skills essential in today’s data-focused businesses. You can prepare for an array of in-demand career opportunities, including business analyst and consultant roles with leading brands and start-ups. Our IBM partnership means you’ll immerse yourself in state-of-the-art business analytic software while developing skills that global employers demand, including creativity, critical understanding and technical abilities.
Related programs
Business Analytics Postgraduate Certificate
Gain the fundamental concepts of Business Analytics in practical organisational settings. Acquire the skills to analyse, interpret, and present multidimensional and complex data.
- 1 Year duration
- 60 Credits
- £833 per 10 credits
Business Analytics Postgraduate Diploma
Apply the insights of the discipline of Business Analytics in practical organisational settings and understand their consequences in the wider and international context.
- 2 Years duration
- 120 Credits
- £833 per 10 credits
Subjects
About University of Bath Online
Build the real-world skills to evolve your career
We all need a challenge to grow. But it takes a nurturing environment to help us truly blossom. The University of Bath is a training ground for enterprising minds, highly ranked for quality research, student satisfaction and graduate employment.
Our online Master’s courses cover cutting-edge industry topics where you’ll explore real-world issues and case studies relevant to your field of study. Through world-class, research-led teaching and the latest digital tools, our distance learning courses will ensure you’re prepared for whatever career path you choose.
- Ranked 5th* best university in the UK by the Complete University Guide 2024
- Ranked 7th* best university in the UK by the Guardian University Guide 2023
- Ranked 8th* best overall by The Times and the Sunday Times Good University Guide 2023
- World top 150 university in the QS World University Rankings 2024
