Course overview
The MSc International Business consists of eight taught modules, Global Business in Context, International Finance, Global Marketing & Sales Development, The Digital Landscape, International HRM, Global Strategy Development & Implementation, International Business Research Methods, and International Entrepreneurship, and either a Dissertation or an Applied Research Project.
Successful completion of the eight taught modules will allow you to acquire mastery of both the macro and micro contexts of international business, specifically the ability to acquire, develop, and integrate international business theory whilst developing the skills to apply such theories in terms of international business practice.
The Masters’ Dissertation option, provides the opportunity to conceive, design and satisfactorily implement a substantial research project within the broad subject area of international business, whilst the Applied Research Project option enables students to apply the theoretical concepts encountered on the MSc International Business program.
The course information displayed on this page is correct for the academic year 2020/21. We aim to run the course as advertised however, changes may be necessary due to updates to the curriculum (due to academic or industry developments), student demand or UK compliance reasons
Response to Covid-19
Our focus is on providing a safe and welcoming learning environment for our students. We have taken every measure, in line with Government guidance, to ensure continued access to learning.
As part of our response to the coronavirus (COVID-19) pandemic, we plan to deliver this course combining face-to-face, on-campus learning, with online learning activities, continuing to follow Government guidance and social distancing measures as required. As restrictions ease, face-to-face opportunities will be increased as appropriate and it is safe for us to do so. Our plans are based on public health advice and robust risk assessments and will be regularly reviewed and updated in that context.
Campus locations
What you'll learn
- Acquire mastery of both the macro and micro contexts of international business
- Specifically the ability to acquire, develop, and integrate international business theory
- Develop the skills to apply such theories in terms of international business practice
Study method
- In-class
- Blended
- Online
Locations
- England
- Birmingham
- London
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Duration study load
- 1 year
Entry requirements
- A 2:2 (second class) honours degree or equivalent
Assessment
Each module is assessed by coursework only (may include class tests).
Delivery
You will be taught using a wide variety of teaching methods across the modules including lectures and seminars. In addition to your time in class, you will also be expected to engage in approximately 30 hours of self-study time per week.
Subjects
- This module aims to review and enhance participants’ existing academic writing skills in contexts relevant to the modules it complements.
- It will also introduce skills and frameworks specific to postgraduate study, with weekly opportunities for participants to transfer these elements to their own assignments and to obtain feedback on their progression.
- As it provides the skills required to succeed in all written assignments, this module is compulsory.
- Understand key concepts and current trends in Global Business, prepare for work in multi-layered environments
- Understand the need for flexibility and adaptability, both in the domestic and regional and global contexts
- Introduction to financial theory and techniques for entrepreneurship and managerial decision-making within an international business context
- Given the need for export-led growth and the expanding global markets, coupled with shrinking and saturated local/regional markets, this module focuses on developing the student’s knowledge, skills and expertise in relation to the international marketing effort, through the lens of both SMEs and MNEs.
- The module attempts to better understand the complexities of marketing internationally across borders which is critical to inform decisions and choices to inform market development and growth through global sales development.
- The module provides a contemporary understanding of the importance and role of international marketing to support the growth, development and success of indigenous and international organisations in a global arena.
- This module aims to provide students with an understanding of e-business and its practical application in a range of different contexts
- The module explores issues relating to multinational companies in their approach to people management, such as comparative employee relations, compensation, performance management and managing diversity
- The primary aim of this module is to develop an understanding of the strategic management of an SME engaged in international marketing.
- This includes understanding how the competitive position of a firm is devised based on analysing structure, country-based sources of advantage and their distinctive competencies.
- Further, translating strategy into organisational action requires an understanding of the advantages and disadvantages of the many organisational forms and processes that may be used to attain the desired competitive position.
About Ulster University London and Birmingham branch campuses
In light of Covid-19, start dates may vary and these courses may initially be delivered online until a point where normal campus teaching can be resumed. For more information on intakes and delivery, please contact us.
Ulster University has strong links with industry and professional bodies to ensure that the University’s courses meet market needs and that graduates are fully equipped for successful, rewarding careers.
In addition to its 4 campuses in Northern Ireland, the University has a further 2 branch campuses in London and Birmingham. These branch campuses are run in partnership with QA Higher Education offering undergraduate and postgraduate degrees in professional and modern study facilities.
The courses at the branch campuses are validated by Ulster University and taught by QA Higher Education staff.
