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Claude for Design

Study Method In-class, Online
Locations Online, Edinburgh, London, Manchester
Provider AI First Training
Start Date Enrol anytime
AI First Training

Course overview

A one-day course on using Claude and AI image generation to produce better creative work, faster. Designed for designers who want AI to strengthen the creative process rather than flatten it.

Through practical exercises on your own briefs and projects, you will sharpen briefs, develop and stress-test concepts, write effective image prompts and handle client feedback with more confidence and less back-and-forth.

Who's It For?

  1. Graphic designers and brand designers
    who want AI to support the creative process without taking over the creative decisions

  2. Creative directors and brand directors
    who want sharper briefs, faster concept development and less time rewriting rationale

  3. UI and UX designers
    who want to use Claude to stress-test ideas and produce clearer client documentation

  4. Freelance designers
    who want to work faster, handle feedback better and spend more time on the work they enjoy

Job outcomes

  • Claude Specialist

Want to see more job outcomes and how your future could change?

What you'll learn

By the end of this course, you will be able to use Claude and AI image tools to strengthen the creative process without losing your own judgement or craft. Expect to write sharper briefs, develop and stress-test concepts before committing to execution, produce better image prompts, create clearer client rationale, and handle feedback with more confidence.

Sharper briefs
write briefs that are specific, inspirational and genuinely useful to the creative team

Concept development
use Claude to develop and stress-test ideas before committing to execution

Image prompting
write prompts that produce usable output from Midjourney, DALL-E and Imagen

Creative rationale
produce client-ready rationale and presentation copy without spending hours writing

Handling feedback
identify the real concern behind client feedback and propose strong alternatives fast

Study method

  • In-class In-class info icon
    In class delivery - predominately face to face course content conducted at a specific location
  • Online Online info icon
    Online delivery - online course content with the exception of assessments and work placement
  • Blended Blended info icon
    Blended delivery - both online course content and partial face to face requirements
  • Virtual Virtual info icon
    Virtual Delivery - Live and interactive classroom-style learning conducted completely online

Locations

  • Scotland
    • Edinburgh
  • England
    • London
    • Manchester
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Duration study load

  • 1 Day

Delivery

Course outline

One day showing how AI can support the creative process without flattening originality. You will use Claude and image generation tools to sharpen briefs, develop stronger concepts, write better prompts and respond to client feedback more strategically.

Module 1

Briefs

  1. Why weak briefs produce weak work before the creative even starts

  2. The brief stress-test method: using Claude to find gaps and missing direction

  3. Pushing a brief further without overstepping the client relationship

  4. Rewriting a real brief from your own work and testing the difference

  5. Building a brief template you can reuse on every new project

Module 2

Concepts and image prompting

  1. Using Claude as a creative thinking partner without letting it make the decisions

  2. Stress-testing concepts before you commit to execution

  3. Prompt architecture: the components that determine whether output is usable

  4. Tool differences in plain English: Midjourney, DALL-E and Imagen

  5. An iteration method for getting from rough prompt to usable reference image

  6. Building a prompt library tuned to your own aesthetic during the session

Module 3

Critique and rationale

  1. Using Claude as a critical eye: getting honest feedback rather than flattery

  2. Structuring rationale so clients understand the decisions, not just the outcome

  3. Writing presentation copy that frames the work before the client reacts

  4. Documenting creative decisions in a way that reduces revision requests

  5. A rationale template built on your own current project during the session

Module 4

Client work and brand

  1. Handling feedback: identifying what the client actually means beneath what they say

  2. Generating strong alternatives quickly when feedback sends a project sideways

  3. Amending a brief mid-project without losing the original creative direction

  4. Encoding brand language into a Claude system prompt that stays on-brand

  5. Building a personal prompt library across your regular tools and clients

Entry requirements

  1. No AI experience required
    design experience and an interest in applying AI to your creative process is enough

  2. An active Claude account
    Pro plan recommended

  3. A working laptop
    with access to your own briefs, projects and brand assets

  4. A real brief or project to work on
    the exercises use your own work throughout, so bringing something live makes the day significantly more useful

Find out more about the entry requirements for this course

Course features

By the end of the day you leave with a sharper brief on a real project, a concept you have stress-tested with Claude, a prompt library tuned to your own style, and a method for handling client feedback that reduces revision cycles.

A stress-tested brief
a real brief from your own work, sharpened and tested during the session

A concept development process
a repeatable method for developing and challenging ideas before you commit to them

A personal prompt library
tuned to your own aesthetic and the tools you actually use

A client rationale template
a reusable format for presenting creative decisions clearly and confidently

A feedback handling method
a structured approach to identifying what the client actually means and responding well

Payment options

Payment in full before the class begins

Find out more about the payment options for this course

About AI First Training

AI First Training is the UK's dedicated Claude training company. We teach one tool, and we teach it properly. Most AI training spreads thin across many tools and leaves teams dabbling. We go deep on Claude, because depth is what changes how people actually work. Our flagship is Claude in 3 Days: a three-day, hands-on intensive capped at ten people, run in person in London and live online. Day one covers Claude, prompting, and system prompts.Day two covers Memory, Projects and Skills. Day three is Cowork and a Build Day, where each delegate builds working tools of their own. We also run one-day courses built around specific roles, including Claude for Sales, Marketing, Design and small business owners, plus bespoke in-house training shaped around a team's own work. The approach comes from a long training background. Founder Mark Young spent more than a decade running one of the UK's leading creative and software training companies, delivering classroom training to large brands and in-house teams across the country. AI First Training brings that same classroom-led, hands-on method to Claude. The focus is always on the outcome your business needs, with the depth of a single tool underneath. Delegates leave able to use Claude in their day-to-day work.

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