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Course overview
If you’re launching an online business or you are looking to start a career in digital marketing. Future Connect Trainings is a leading institute in the UK that offers top-notch Digital Marketing courses. This course provides a professional and goal-oriented platform where you can become expert of digital marketing and gain hands-on experience in performing various digital marketing activities.
By mastering digital marketing skills, you will have access to a wide range of exciting job opportunities that offer higher salaries and a competitive edge in the job market. It is also a cost-effective way to learn and start your own creative venture.
Job outcomes
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Digital Marketing Manager
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SEO Specialist
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Social Media Manager
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Email Marketing Specialist
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Content Marketing Manager
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PPC Specialist
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Web Analytics Specialist
What you'll learn
Marketing Fundamentals:
What is Marketing?
History of Marketing
Future of Marketing
P's of Marketing
Consumer Behaviour
Market Segmentation
Pricing Strategies
What are Brands?
Why Do Brands Matter?
Developing New Products and Brands
Product Life Cycle
Marketing Lifecycle
Distribution Channel Overview
Promotion in Marketing
Marketing Ethics and Laws
Marketing Analysis:
Why Analysis Matter and Stakeholders
KPI’s
Competitive Analysis
7 Dimensions of Marketing
Budgeting and Forecasting
Google Analytic
Google Tag Manager (Conversion tracking with Google Analytics & Google Ads)
Social Media Marketing Fundamentals:
Facebook Overview
Facebook Business Manager
Facebook Pages and Groups Setup
Facebook E-Commerce Setup
Instagram Setup and Linking
Facebook/Instagram Advertising and Ads Account (Creation and Optimization)
WhatsApp Marketing Setup
Facebook, Instagram Management
LinkedIn Overview and Page Setup
LinkedIn Marketing
YouTube Overview and Channel Setup
YouTube Essentials
Hashtags Overview and Utilisation
Social Media Management
Other Social Media Platforms
S.E.O. Fundamentals:
What is S.E.O.
Why S.E.O. Matters?
Understanding How Search Engines Work
On Page S.E.O.
Off Page S.E.O.
Site Audit
Keywords Analysis and Generation
Search for Voice
Local S.E.O.
Images S.E.O.
Google Keywords Planner, Google Trends, Google Search Console
Google Business Profile Manager?
Google Adwords (PPC):
Google AdWords Overview
Google AdWords Account Setup
Google AdWords Ads Setup
Google AdWords Campaign
Analysis and Optimisation Google AdWords
Integration and Tracking Keywords Analysis
Email Marketing:
Email Marketing Overview
Why Email Marketing Matters
Email Content Email Marketing through Mailchimp Email
Automation Generating
Customer lists best practices
Study method
- Online
- Blended
- In-class
- Virtual
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Duration study load
8-16 Weeks
Delivery
Online
Course features
Broad knowledge of digital marketing: A comprehensive digital marketing course covers a wide range of topics, including SEO, social media marketing, email marketing, content marketing, PPC advertising, and more. This will provide you with a broad understanding of the different areas of digital marketing and how they work together.
Improved career prospects: Digital marketing is one of the fastest-growing industries in the world, and there is a high demand for skilled digital marketers. By taking a complete digital marketing course, you can acquire the skills and knowledge needed to pursue a career in this field.
Increased earning potential: With the growing demand for digital marketers, there is also an increase in earning potential in this field. A complete digital marketing course will equip you with the skills and knowledge needed to land high-paying jobs in the industry.
Flexibility: Digital marketing courses are often available online, allowing you to study at your own pace and in your own time. This makes it easier to balance your studies with other commitments such as work or family.
Practical skills: Digital marketing courses often include practical assignments and projects that allow you to apply what you have learned in real-world scenarios. This will help you develop practical skills that you can use in your career.
About Future Connect Training and Recruitment Ltd
Founded in 2014, Future Connect Training and Recruitment Ltd. is a pioneering force in the field of vocational education, specializing in accounting, finance, and IT training. Our mission is to close the gap between academic learning and the practical skills required in today's competitive job market. We offer a unique, hands-on training experience that empowers our students to excel in their chosen careers. With over a decade of experience, we have successfully guided thousands of students from diverse backgrounds to achieve their professional goals.
