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PLEASE NOTE: This course can be booked by individuals or in-house groups. For group enquiries, please note the minimum group size is four attendees.
Course overview
Writing has never been so important at work. Whether you have to coordinate an event by email, convince a client to hire you, report findings to the board, or capture a visitor’s attention with your website, you need strong writing skills to do it.
We’ve also never been busier at work, and many budgets have never had to stretch so far. If you want to train a group, it can be tough to find the time to get everyone to a full day’s course.
Even if you can, what happens afterwards? Without continual practice and support, the stresses and distractions of the working day can get in the way of new skills taking hold and becoming permanent.
That’s why we created The complete business writer – a self-led e-learning course that fits around you.
Who's It For?
The complete business writer is an online business-writing course for everyone who writes at work. Whether you (or your team) write reports, emails, customer letters or proposals, it will help with building confidence in writing – and learning new skills.
It is a comprehensive course in its own right, broken down into individual bite-sized lessons that each have a specific focus. It can also be used to complement any of our trainer-led courses.
What you'll learn
The complete business writer helps individuals to transform everything they write at work – in short, engaging online sessions you can do at your own pace. The course covers all elements of writing, from the moment they start researching a document to the final proofreading.
Here are just some of the things it can help users to do:
Explore new writing techniques
- unlock the information in their minds and marshal that knowledge to plan and structure their documents
- write confidently and clearly, using plain English
- think critically about their language choices
- beat procrastination and get started
- engage readers using journalistic techniques
Create readable, targeted documents
- cut the padding and lighten up heavy writing
- construct sound, clear sentences
- use professional introduction and ending techniques to grab attention and finish on a high
- structure documents of any length and create a flow that carries the reader
- build a persuasive argument and use key techniques to encourage the recipient to take action
Send engaging emails and letters
- write emails that are well-structured and convey a clear message
- use subject lines to get their emails opened
- understand the best-practice rules of email etiquette
- tackle tricky subjects in emails and letters
- get their key messages across clearly and succinctly
Deliver winning documents that get results
- research complex documents and develop their ideas
- understand and avoid the most common punctuation pitfalls
- catch errors and typos in documents and emails before sending them out
- cultivate a professional, friendly, and appropriate tone
- make an impact with data and tables
Recognition
Study method
- Online
- Blended
- In-class
- Virtual
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Duration study load
- 12 hours
Course features
This self-paced online course:
- brings together over 25 years of experience in business-writing training in a single training package
- benefits from input from our team of writing experts, including English language teachers, journalists, publishers, writers, editors, and even scientists
- explores a wide range of business-writing themes, including writing better emails, mastering plain English, and tackling longer documents
- consists of 52 individual, interactiv,e and engaging lessons
- is relevant to all levels of seniority in an organisation, from CEOs and managers through to graduates and apprentices.
About Emphasis Training
Writing is still the leading form of communication. Even in today's workplace, most employees will spend 50–70% of their working week on written communications, whether that’s writing board reports that drive decisions, pitches that win business, or strategies that lead. Yet, as a skill, writing is the form of communication that gets the least attention.
At Emphasis, we are writing and communication experts, and we understand why more than 70% of businesses list communications as their key challenge. We show people how to communicate through this critical medium that is so often ignored. We teach them to use up-to-date tools like AI to bring out the best in human writing. And we reveal the crucial part writing plays in all communication – how it connects to how you think, talk, and – ultimately – succeed.
Emphasis has been training companies and individuals in how to make their writing work for over 25 years. Our methods are supported by neuroscience and psychology research on how humans really take in, process, and react to information and how it’s communicated.
