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Complete Digital Marketing Course

Study Method Online
Provider Future Connect Training and Recruitment
Start Date Enrol anytime
Future Connect Training and Recruitment

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Course overview

If you’re launching an online business or you are looking to start a career in digital marketing. Future Connect Trainings is a leading institute in the UK that offers top-notch Digital Marketing courses. This course provides a professional and goal-oriented platform where you can become expert of digital marketing and gain hands-on experience in performing various digital marketing activities.

By mastering digital marketing skills, you will have access to a wide range of exciting job opportunities that offer higher salaries and a competitive edge in the job market. It is also a cost-effective way to learn and start your own creative venture.

Job outcomes

  • Digital Marketing Manager
  • SEO Specialist
  • Social Media Manager
  • Email Marketing Specialist
  • Content Marketing Manager
  • PPC Specialist
  • Web Analytics Specialist

Want to see more job outcomes and how your future could change?

What you'll learn

Marketing Fundamentals:

  • What is Marketing?
  • History of Marketing
  • Future of Marketing
  • P’s of Marketing
  • Consumer Behaviour
  • Market Segmentation
  • Pricing Strategies
  • What are Brands?
  • Why Do Brands Matter?
  • Developing New Products and Brands
  • Product Life Cycle
  • Marketing Lifecycle
  • Distribution Channel Overview
  • Promotion in Marketing
  • Marketing Ethics and Laws

Marketing Analysis:

  • Why Analysis Matter and Stakeholders
  • KPI’s
  • Competitive Analysis
  • 7 Dimensions of Marketing
  • Budgeting and Forecasting
  • Google Analytic
  • Google Tag Manager (Conversion tracking with Google Analytics & Google Ads)

Social Media Marketing Fundamentals:

  • Facebook Overview
  • Facebook Business Manager
  • Facebook Pages and Groups Setup
  • Facebook E-Commerce Setup
  • Instagram Setup and Linking
  • Facebook/Instagram Advertising and Ads Account (Creation and Optimization)
  • WhatsApp Marketing Setup
  • Facebook, Instagram Management
  • LinkedIn Overview and Page Setup
  • LinkedIn Marketing
  • YouTube Overview and Channel Setup
  • YouTube Essentials
  • Hashtags Overview and Utilisation
  • Social Media Management
  • Other Social Media Platforms

S.E.O. Fundamentals:

  • What is S.E.O.
  • Why S.E.O. Matters?
  • Understanding How Search Engines Work
  • On Page S.E.O.
  • Off Page S.E.O.
  • Site Audit
  • Keywords Analysis and Generation
  • Search for Voice
  • Local S.E.O.
  • Images S.E.O.
  • Google Keywords Planner, Google Trends, Google Search Console
  • Google Business Profile Manager?

Google Adwords (PPC):

  • Google AdWords Overview
  • Google AdWords Account Setup
  • Google AdWords Ads Setup
  • Google AdWords Campaign
  • Analysis and Optimisation Google AdWords
  • Integration and Tracking Keywords Analysis

Email Marketing:

  • Email Marketing Overview
  • Why Email Marketing Matters
  • Email Content Email Marketing through Mailchimp Email
  • Automation Generating
  • Customer lists best practices

Study method

  • Online Online info icon
    Online delivery - online course content with the exception of assessments and work placement
  • Blended Blended info icon
    Blended delivery - both online course content and partial face to face requirements
  • In-class In-class info icon
    In class delivery - predominately face to face course content conducted at a specific location
  • Virtual Virtual info icon
    Virtual Delivery - Live and interactive classroom-style learning conducted completely online
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Duration study load

8-16 Weeks

Delivery

Online

Course features

  • Broad knowledge of digital marketing: A comprehensive digital marketing course covers a wide range of topics, including SEO, social media marketing, email marketing, content marketing, PPC advertising, and more. This will provide you with a broad understanding of the different areas of digital marketing and how they work together.
  • Improved career prospects: Digital marketing is one of the fastest-growing industries in the world, and there is a high demand for skilled digital marketers. By taking a complete digital marketing course, you can acquire the skills and knowledge needed to pursue a career in this field.
  • Increased earning potential: With the growing demand for digital marketers, there is also an increase in earning potential in this field. A complete digital marketing course will equip you with the skills and knowledge needed to land high-paying jobs in the industry.
  • Flexibility: Digital marketing courses are often available online, allowing you to study at your own pace and in your own time. This makes it easier to balance your studies with other commitments such as work or family.
  • Practical skills: Digital marketing courses often include practical assignments and projects that allow you to apply what you have learned in real-world scenarios. This will help you develop practical skills that you can use in your career.

Payment options

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About Future Connect Training and Recruitment

Founded in 2014, Future Connect Training and Recruitment Ltd. is a pioneering force in the field of vocational education, specializing in accounting, finance, and IT training. Our mission is to close the gap between academic learning and the practical skills required in today's competitive job market. We offer a unique, hands-on training experience that empowers our students to excel in their chosen careers. With over a decade of experience, we have successfully guided thousands of students from diverse backgrounds to achieve their professional goals.

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