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Google AdWords Courses

If you've ever wanted to grow your business online, Google AdWords campaigns should be crucial to your digital marketing strategy. The number of people searching for information online is growing year after year, and a Google Adwords training course is your key to access all these potential customers. Find your course today!

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About Google AdWords
What is Google AdWords?
UK Courses in Google AdWords
Career Outcomes from a Google Adwords Course
PPC Manager
Sourced on Adzuna on the 29/00/2019 for 'PPC Manager'
£20K £26K £43K £70K
Salary Expectancy £26K to £43K
Jobs Available In The UK 965
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Google Ads (AdWords): Search Standard

Google Ads is Google’s pay-per-click advertising platform, and an absolute must as part of any Search Engine Marketing strategy. Let us show you how to take control of your PPC with our Google Ads (AdWords): Search training courses. Our Google Ads: Sea...

Jellyfish Training -  Course
Study Method In-class
Location London England
Job Outcomes Digital Marketing Manager +2
Jellyfish Training -  Course

Google Ads (AdWords): Search Advanced

Google Ads is Google’s pay-per-click advertising platform, and an absolute must as part of any Search Engine Marketing strategy. Let us show you how to take control of your PPC with our Google Ads (AdWords): Search training courses. The advanced course...

Jellyfish Training -  Course
Study Method In-class
Location London England
Job Outcomes Digital Marketing Manager +2
Jellyfish Training -  Course

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About Google AdWords
What is Google AdWords?
UK Courses in Google AdWords
Career Outcomes from a Google Adwords Course

About Google AdWords

Learning how to utilise Google’s powerful suite of tools including Google Analytics, Pay-Per-Click (PPC) search ads, ad extensions, Google partner benefits, conversion tracking and so much more will allow you to efficiently and effectively target exactly who you want. All this jargon results in more visitors to your website, and more sales!

Not only is Google the world’s most commonly used search engine, it is also the most comprehensive when it comes to choosing how to target for advertisers. Knowing how to improve your quality score on your company’s landing pages, social media links, and how to improve your Google ads campaigns, the cornerstone of many a modern marketing strategy.

Learning all about Google AdWords fundamentals can often be one of the best ways to ensure campaign structure is solid, and earning a Google AdWords certification is the best way to achieve that. Plus, many digital marketing firms in London and beyond are seeking to hire dedicated Google Adwords certified professionals.

What is Google AdWords?

Google AdWords is the marketplace for all search ads on Google. Through the Google AdWords auction, advertisers bid on their desired keywords. This determines which ads are shown on Google searches for various topics.

For example, if you were running a company that sells antique furniture in London, you might want to bid on keywords such as “buy antique furniture London” so that your company shows up at the top of the list. It is a great advertising platform to target anyone who is actively looking for whatever your company sells. And the good news is that ad creation is very simple. There are many training courses that teach you the best ways to actively decide what is the best value for money for your individual situation.

Once you have created your AdWords account and gotten your feet wet, you can start learning about more advanced hands-on features such as bid adjustments, click-through rates, keyword match types, advanced keyword research and ad copy, ad groups, negative keywords and other campaign settings. Having the know-how to navigate this ever increasingly important part of online advertising will ensure your business or clients stay ahead of the pack.

UK Courses in Google AdWords

One great course to take is the Google Adwords Course UK, which can be completed fully online. This is created by knowledgeable trainers and includes 30 hours of content, all of which will look great on your LinkedIn profile! It also features:

  • Nine months of access
  • Training aligned with what employers are looking for
  • Award-winning customer support
  • CV detox – exclusive to students
  • A global community of peers
  • Expert career advice
  • Ongoing progress reports
  • Exam booking support

Career Outcomes from a Google Adwords Course

Many people who complete such courses become digital marketers or Google Analytics consultants. Others work in a more generalist online marketing roles, and use their knowledge of Google AdWords to assist them in creating comprehensive and AdWords campaigns that connect with their overall marketing strategy. Digital marketing is slowly beginning to matter more and more, so getting ahead of the curve is a smart move for anyone looking to stay relevant in the modern world.

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